AUSCHAM WORKSHOP "UNLOCKING GROWTH: A STRATEGIC APPROACH TO VIDEO CONTENT FOR YOUR BRAND"

HKBAV is excited to co-host this workshop with AusCham Vietnam - a must-attend event for any brand or business looking to thrive in the digital age.

Workshop: Unlocking Growth | A Strategic Approach To Video Content For Your Brand
Date & Time: Thursday, June 12th | 4:00 PM - 6:00 PM
Venue: Oakwood Residence Hanoi, 17, Lane 35 Dang Thai Mai, Tay Ho District
Registration link: https://tinyurl.com/3avcpt7d 
Ticket: 200,000VND for HKBAV members | 300,000VND for non-members - inclusive of free entrance to AusCham Sundowners event at 6pm

Understanding how to strategically leverage video isn’t just about creating eye-catching visuals - it’s about driving real business results. This workshop will unpack why video should sit at the heart of your marketing strategy and how to leverage it to build trust, boost engagement, and accelerate brand growth.

Gain firsthand insights from top industry leaders on what drives effective video content in 2025:
• Andrew Psarianos - Founder of Picture Perfect Productions
• Evgenia Papageorgiou - Marketing Director of Coca-Cola
• Jason Wong - Creative Director of Picture Perfect Productions

Key takeaways:
- How the rise of video-first platforms is transforming digital engagement
- Strategic frameworks for brand-building through entertainment
- The anatomy of a viral video and how to capture audience’s attention
- Emerging trends in visual storytelling and social distribution

Stick around after the workshop for AusCham Sundowners event - an ideal chance to network and connect with fellow professionals. For more information or registration support, kindly contact Ms. Phuong Dao at hanoievents@auschamvn.org.